But did you know that Christi also has worked as a hairstylist for nearly 20 years and Bob is a private pilot who relaxes by flying his Piper Cherokee nearly every week?
They both attended the same high school, Grossmont High in La Mesa, but didn’t know each other at the time. Christi graduated in 1986 and Bob in 1985. “I didn’t hang around the guys from auto shop, which is where Bob spent most of his time,” said Christi.
They met each other after high school through a mutual friend Lyle Caddell, who worked with Bob at a sign company. Caddell served as Bob’s best man at Bob and Christi’s wedding in November 1992. Today, Lyle operates a successful Realty Executives office in El Cajon.
“Our first date was a trip to the desert to ride three-wheelers over the sand dunes,” said Bob. “We didn’t wear helmets in those days.”
Throughout the 1990s until it was sold in January 2003, Bob worked at a sign company operated by his father. Then, between 2003 and the founding of California Signs and Marketing in January 2013, Christi focused on being a new mom to their one child, son Austin, who was born in January 2003.
Meanwhile, Bob worked as a real estate sales agent for three years, then as a truck driver and auto mechanic. Included in his two years in trucking was working in the East County’s backcountry on the Sunrise Powerlink, a 117-mile transmission line that will carry renewable energy from the Imperial Valley to San Diego.
The family has lived in Alpine since 1997. Austin will attend Joan MacQueen Middle School as a sixth grader starting Sept. 2.
Joining Bob and Christi in the operation and partial ownership of California Signs and Marketing is John and Debbie Heier. John, a graphic artist, and Bob have worked together in the signage industry since the 1990s.
“John is very talented and none of our success in signage would have been possible without him,” said Bob. “In addition, our agreement with PSAR happened in large part to the efforts of Jeff Campbell. I've known Jeff for many years and he’s a great guy who can be very persuasive.”
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Don’t forget to read next week’s story. Hint: She was a dancer on TV and movies in the Philippines!